Conferences are often hubs and incubators of incredible learning experiences. But with the long hours of lectures and presentations, along with the copious amount of information presented, business conferences can quickly become tedious.
Here are a few tips for hosting an engaging business conference.
Plan in advance
Planning a conference is no easy feat. As a host, you’ve got a lot of work ahead of you! Knowing that, it is crucial that you get started as early as possible to give yourself time to finalize major contracts and handle any unexpected problems that may arise.
Consider the venue
Where you decide to host your conference is one of the most difficult decisions you will need to make. One of the reasons why most people think of business conferences as dull and boring is because of the choice of venue. Make your conference one to remember by choosing a venue that has quality (and close) entertainment options.
Consider holding your conference in an area with a lot of activity such as a hotel located close to restaurants, shopping centers, and entertainment venues. Another option is to time your conference with a local event like music festival. This will provide attendees and their spouses with something to do away from the conference.
Offer a program with variety
The main purpose of a conference is to share as much information as possible. Professionals sit for several hours and listen to lectures and presentations. A few hours into the conference, you may notice that the attendees are bored, sleepy and overwhelmed.
Don’t forget to engage them! Schedule a mix of formal speakers, small group workshops and free, unopposed networking time. It is also a good idea to set a task that is difficult, if not impossible, to complete alone. This fosters teamwork and collaboration.
Plan for fun
Plan for interactive networking opportunities to break break up the monotony of guest lecturers and speakers. Also, try to use technology to make things a bit more exciting for guests and to keep them interested. You can also suggest a few activities for downtime during the conference.
If you are considering hosting a business conference, please consider G. Thomas Ward Photography as your corporate event photography. It would be my pleasure to work with you!